My daughter has just started music lessons. She is so keen and enthusiastic it is hard not to like the god awful noise that she makes.
I had to go to a classical music shop to buy her a special CD to listen to as part of her studies. As I walked through the shop door I noticed that the shop keeper had gone to the time and trouble of printing up and laminating a sign which was displayed at eye level in the door. The sign said:
WE DO NOT SELL SHEET MUSIC
In capitals, just like that, the written equivalent of shouting.
It must be difficult for him, all these customers coming in wanting to give him money for something he isn’t prepared to stock.
There is nothing like customer focus, and that is nothing like it.
Photo by Marius Masalar on Unsplash
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