Employee engagement is everything. If your employees engage with your strategy they will work hard, go the extra mile, look after your customers, come into work when they are sick and at weekends… and generally push your strategy forward at pace.
Employee engagement, you want it, right? You want them to just get behind what you are trying to do? Don’t you?
Employees aren’t generally stupid.
- Employees won’t engage with a strategy that does their interests harm
- Employees won’t engage with a strategy that does their customers harm
- Employees won’t engage with a strategy that is disloyal, dishonest or disheartening
May be if they aren’t engaging with your strategy it is because it isn’t a terribly engaging strategy.
If your employees always engaged with strategies that weren’t compelling you might well be in a worse place, not a better one.
If you look at employee engagement as a source of feedback, instead of an obstacle, maybe you will learn something.
Maybe.
Image by laffy4k
Morris Jacobs says
My guysoften look at me with that glazed over look, maybe I am getting it wrong