Lots of organisations claim to excel They are: World class at “this” Have centres of excellence in “that” Apply best practice in “the other” I wouldn’t mind betting that yours claims it is the best in the world at something. Are they really all that good or is it simply corporate conceit? What does it take to become […]
What do Your Customers Think?
Here is a lovely little video. You should watch it. All 4 minutes and 18 seconds. He gets to the point doesn’t he? And what is his point? I doesn’t matter how clever you are: If your customer doesn’t understand you, then you are wasting your time. A little usability testing goes an awfully […]
Go On, Trust Me
Successful organisations revolve around trust. The more you trust your colleagues the less you worry about them: You spend less effort checking up You spend less time looking for alternatives You spend less money on lawyers and contracts As trust rises, business becomes faster, smoother and cheaper. Frictional costs disappear. As Steven Covey would say, […]
Your Memories are Being Frozen
Facebook is freezing me out; they are putting me (and probably you) on ice. You see Facebook has a problem, too many faces. Facebook users upload 300 million new photographs every day. Facebook is home for billions of images. All those images need storing somewhere so Facebook runs thousands of servers and those servers need a […]
Do Slogans Work for You?
Slogans are big business. You can buy all sorts of motivational and inspirational posters on-line. A quick trawl of the internet will net you: Cute slogans: Important slogans: Retro slogans: Innovative slogans: Slogans on stickers: Even slogans on door mats: You can buy more slogans than you can shake a stick at. A simple easy […]
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