In his book To Sell is Human Dan Pink puts forward a simple idea. Whatever your walk of life you sell things: My wife sells doing the dishes to me I am selling ideas to you You sell projects to sponsors Every day we try to coax, cajole and convince people to do something for us. […]
Should You Punish Mistakes?
If somebody made a mistake that nearly killed you, would you punish the mistake? In 1989 there was an air show at Brown Field in San Diego. The test pilot Bob Hoover was taking thrill-seekers for flights in his Shrike Commander, a small, piston-powered, passenger plane. The passengers were known as “Hoover’s Heavers” — more often […]
4 Ways to Change Behaviour
There are 4 ways to change people’s behaviour: The first is the stick: Beat people until they do what you want. The stick works, but people hate being controlled, they will rebel — sooner or later. Repression is not a great strategy. The second is the carrot: Provide an incentive. Incentives work beautifully, until you remove […]
The SMART Goal Myth
I have been on a leadership course. I’ve learnt that if I want to improve my team’s performance I must set them all SMART goals. A goal that is Specific, Measurable, Attainable, Relevant and Time bound — I bet you’ve been on the same course. A good SMART goal is something like: “increase sales rates from 15% to 22% by […]
Getting it Right When it all Goes Wrong
Sometimes it all goes wrong, there is a calamity, a disaster or a screw up. Shit happens. There is only one sensible response when it all goes a bit Pete Tong; understand why and then do something to stop it happening again — it works even better when done quickly. This is not a revelation. My father […]
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