Conventional wisdom Noun: The generally accepted belief or opinion about a particular matter. Conventional wisdom may be proven to be untrue. Example: It is widely believed that before the voyage of Christopher Colobus most people thought that the world was flat. This is however not true. The myth of the flat earth Brainstorming What do you do when you need a novel solution? The answer is obvious, you hold a brainstorming session. I’ve been doing them for 30 […]
Thought Walks
Brainstorming doesn’t always cut it Sometimes you have a problem that requires an imaginative solution. The standard management method for adding a spark of creativity is to brainstorm the problem. But brainstorming doesn’t always work. The ideas can be a little tired, you may not get something really new. Random thoughts There is an argument […]
How to be a Creative Genius
Have you ever sat in a brainstorming session where the facilitator pins up a blank sheet of paper and asks people to shout out their “new” ideas? Everybody freezes as they start to worry: Do they have a new idea? Who has thought of it before? Is it a good idea? What will the boss think? […]
Brainstorm Like a… Like a erh… Professional Brainstormer
I have worked with lots of companies (more than is strictly necessary). They are all different: different people, different cultures and different ambitions. But there are some things that are universal; and high on that list is the desire to innovate, to find the breakthrough that will make them the best, a household name, the […]